Measuring Recycled Content: The Fine Print That Shapes EPR
When: Jan 22, 2pm
Where: Zoom
As states implement new Extended Producer Responsibility (EPR) programs for packaging, one complex but crucial issue is emerging: how recycled content is measured. The plastics industry is increasingly promoting mass balance accounting — a system that allows producers to claim “recycled” content on paper without physically using recycled materials.
Join us as we break down how these accounting methods work, what’s unfolding in Colorado’s EPR implementation, and why getting this right is essential to protecting recycling integrity and driving real waste reduction.
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